Posted on February 24, 2010

$1.4 million 3D FLIC project to build GTA’s capacity for 3D film production gets media mentions

York University’s 3D FLIC project, which will bring filmmakers, vision scientists and psychologists together to expand the GTA’s capacity for 3D film production, attracted coverage in the Toronto Star on February 23:

York University says it has secured more than $1.4 million to fund the 3-D Film Innovation Consortium, a two-year partnership to expand the capacity for 3-D film production in the GTA and Ontario.

“The recent success of films like Avatar has changed the perception of 3-D film with the public and the major studios,” says Nell Tenhaaf, visual arts professor and associate dean of research in York’s Faculty of Fine Arts.

Teams of filmmakers at York, as well as psychologists and vision researchers, will work with the film industry and the Canadian Film Centre to develop 3-D techniques.

The story only appeared in the newspaper’s print edition.

The announcement also appeared in Exchange, a magazine for business/economic development/entrepreneurs.

Posted by Elizabeth Monier-Williams, research communications officer.